Sedividant Tracking: How Do You Monitor Your Conversions?
When you receive a telephone enquiry or phone call for a quote, apart from asking them where they got your number and making a note, how else would you actually know how they found you? Do you answer every single phone call yourself? Does everyone else take as much time trying to find out where they got your details from? Most commonly answer is NO!
What if every time someone contacted you by telephone there was actually a way of monitoring that phone call and finding out where that person is actually located? Where they found your telephone number? How they found your phone number? and even more specifically, What Key Phrase or Key Word that person searched for on the Internet? and Where they eventually found your website or contact details?
With Sedividant Tracking, we can give you information on all the following:
- Location of potential customer/lead?
- Time that person found your website?
- What Search Engine or Directory the person was using at the time?
- How long that person was on your website before contacting you?
- What key phrase or keyword was typed in the computer to bring up your website?
- Which website was found (if you have more than one)?
- Whether the lead was generated as a result of Pay-Per-Click or SEO?
E-commerce sites have been able to monitor transactions through the website and it's online terminals forever, but it has always been an issue to monitor actual phone calls/enquires that come from a site when the 'call to action' is to pick up the phone and make an enquiry?
Sedividant Tracking has been around for a while now, but has never been cost effective for smaller companies to take advantage of, where as, Now You Can!
How Does It Work? Every time a new visitor goes to your website a unique telephone number is generated using the data gathered from the time and placement of the website when the telephone number is generated and in coalition with Conversion Tracking and Google Analytics. The data is collated together and a report is generated overtime a telephone number is given to a potential customer and is then triggered when the telephone number is dialed.
Sometime you find that you are getting calls from outside your catchments area, these are obviously wasted clicks on your site and if Pay-Per-Click Campaigns are in use? It can also be rather costly!
If you are looking at expanding or running an enhanced marketing/advertising campaign the information that has been collated by Sedividant Tracking will benefit you massively when deciding on budget allocation and Key Phrases etc
So make this the final piece to your Digital Marketing Jigsaw - Get To Page One Ltd "Helping You Achieve Digital Marketing Success!"
For more Information on Sedividant Tracking, please call 0800 012 6680 and speak to a member of our team now?